As a fast-growing government agency, Sourcewell had recently experienced 30% growth year-over-year and its marketing team was beginning to feel the strain of that change. New roles, siloed workflows and unfamiliarity among teammates made collaboration difficult and constant change was causing rising anxiety and fatigue. Leaders realized it was time for their business to evolve—shifting to operating with the agility of a modern business—and that meant developing everyone’s shared ability to anticipate change.
To launch a week-long team event, Sourcewell turned to KickstartChange™, a 2-hour hands-on change management workshop, to help the team understand and navigate the growing pains of rapid growth. 50 marketers, from leaders to individual contributors, tackled eight real challenges—like improving communication and redefining task ownership after role changes. Then, they moved into the design thinking workshop ExperienceInnovation™ | Aware, where they prototyped their ideas, building trust, teamwork and practical solutions along the way.
In just four hours, Sourcewell’s marketing team reconnected with their sense of purpose and articulated a shared vision of success. Through the workshops, they brainstormed ideas like implementing routine knowledge shares to break down silos, leveraging AI tools to record meetings for clearer communication and identifying direct reports to support collaboration. They left with eight tangible action plans, along with tools and skills that deepened trust, improved alignment and enhanced team effectiveness. Armed with a repeatable process for creative and proactive problem-solving, they were equipped to navigate and embrace the ongoing changes organizational growth brings.
