For as long as Christa Yoshimoto can remember, she has been fascinated by the power of books and learning through storytelling. This curiosity continues to drive her each day as ExperiencePoint’s Vice President of Sales.
In her role, Christa supports the sales team that seeks to discover, understand and align to each client’s strategic goals so that real business impact is realized. With the sales team’s guidance and subject matter expertise, ExperiencePoint’s clients transform the way they work on a daily basis and thrive.
Christa’s passion led her to be first hired by Indigo Books & Music, Georgetown Publishing and Martin & Associate Book Sales, where she delivered engaging literary content to readers across Canada.
It was in 2015 when Christa first connected with ExperiencePoint and subsequently joined the company as an Account Executive. Since then, Christa has supported our global clients through the positions of Senior Business Partner and Director of Enterprise Sales.
Christa has proven that dedicating time and energy to helping other achieve their goals, whether it be our clients or our EP team, has always been a key theme in both her professional and personal life. Christa’s favourite aspect of working at ExperiencePoint is working along side the sales team as they consult and guide our clients to achieve success. Christa looks forward to a future where every organization realizes their potential through building and scaling human centered design skills.